AI Visibility [NEW]

ChatGPT recommendsyour hotel.

Norela helps you appear in ChatGPT, Claude, Perplexity and Google AI answers - structured content and citable schema, live within 48 hours.

Book a demoOrder audit
  • No long-term lock-in
  • Structured content
  • Continuous monitoring

How it works

Three steps to visibility in AI answers

A practical process - from gaps identified in the audit to monitored results.

01

Audit

We review how AI engines currently see your business - and where the gaps are.

  • Review across all 6 platforms
  • Mapping gaps and errors
  • Prioritised recommendations report
02

Structured content + schema

We create or enhance content that AI engines cite: FAQ pages, schema.org markup, structured facts.

  • Schema.org markup (Hotel, FAQPage, Review)
  • AI-optimised FAQ pages
  • Citable factual content about your services
03

Monitor mentions

We track when and how AI engines mention your hotel - monthly report to your inbox.

  • Automated mention tracking
  • Monthly trend report
  • Recommendations for the next step

Platforms covered

Your hotel across all 6 AI channels

These are the platforms where travellers search for accommodation with AI - and where your competitors are already visible.

ChatGPT

ChatGPT

The world's largest AI assistant. Travellers ask directly for hotel recommendations.

Claude

Claude

Anthropic's assistant uses citable web content. Structured content ensures mentions.

Perplexity

Perplexity

AI search engine that cites sources. Correct schema.org markup increases citation probability.

Gemini

Gemini

Google AI integrates directly with Google Business data - we audit both.

AI Overviews

AI Overviews

Visible AI summary in Google Search. Appearing more frequently for hotel searches.

Copilot

Copilot

Microsoft Bing's AI assistant uses web sources. Structured content ensures mentions.

Platform coverage grows - new channels added automatically.

Start on Monday

What you do on Monday

Five concrete steps any hotel can take without a developer. Total time: one working day.

1

Check your robots.txt

5 min

Open yourhotel.com/robots.txt. Make sure GPTBot, ClaudeBot and Perplexitybot are not blocked. If they are - remove the restrictions.

2

Add an llms.txt file

15 min

Create yourhotel.com/llms.txt with hotel name, location, services and contact details. Show AI what matters.

3

Audit your Schema.org/Hotel markup

30 min

Use Google's Rich Results Test. Missing schema = AI cannot read structured info about you.

4

Write one long story about your hotel's uniqueness

2 h

Why your hotel? What makes it special? 800–1,200 words of authentic content is worth citing for AI.

5

Ask 5 guests for a 5-star review

1 day

Send a personal email to your five most recent guests. Google Maps and TripAdvisor reviews boost AI authority signals.

Need Norela's help?
Questions

Frequently asked questions

Built on AI training experience with 230+ tourism businesses · GDPR · Data stored in the EU

Let's talk

30 minutes - and you'll know if Norela fits.

We'll show how Norela works in your specific context.

  • 30 minutes · video call
  • Personal offer afterwards if Norela is a fit